This is the The Great Guide of Jerez (La gran guía de Jerez), part of an on-going, multi-million-euro campaign that may or may not impact on Jerez’s image – in novels I’ve read – as the ancestral home of the extremely rich and extremely poor, united only in their drunken delinquency and periodic attempts to slaughter one another.
“Everybody is perfectly aware that tourism has turned into the key industry for the development of our economy,” writes mayoress Pilar Sánchez Muñoz, which explains why the English translation of the brochureware is crap (even the title is hilarious: Great Wall of China, meet the Great Guide of Jerez), the interface has been left in Spanish, and why she, telly presenter Modesto Barragán, brandy regulator Evaristo Babé, tourism jobsworth Juan Manuel Bermúdez, and agency man Manuel Molina had a celebratory drink afterwards.
How extraordinarily unfair, then, that opinion polls suggest that the descendants of the cast of Blasco Ibáñez’s radical romance, La bodega, are about to end PSOE rule and hand an absolute majority on the council to the PP.
- Ex-mayoress of Jerez ONLY arrested for embezzlement! What about her translation sins?!
Pilar Sánchez Muñoz (PSOE) is responsible for various entries here between 2005 and 2011. Now she’s been arrested -like half the
- Mayoress´ Gretting
What does the English translation of the official presentation website for Vinoble 2010 tell us? That the Mayoress of Jerez cares
- Vote for the Jerez pronoun party
I suppose that the use of “their” followed by “you” at the beginning of these parking fine instructions can be explained
- Catalan ad campaign
Apparently (PDF) the regional government has just splashed out €1.5M on a poster campaign on London tubes and buses, timed to
- Being or having the only one
Thinking about the origins of exclusivity, various biblical suggestions as to how to deal with idolaters spring to mind like a