It seems that the local parasite class is going to stop moaning about Bush and his Saudis for long enough tomorrow to welcome Prince Sultan ibn Salman, apparently secretary-general of the Saudi “Supreme Commission for Tourism”, who is here to open some anti-democratic jamboree down at the Forum, to which local women’s groups presumably haven’t been invited.
The notion of going to Riyadh on holiday is intriguing enough – Meryl Yourish rolled it around and spat it out a while back – but even more fascinating is the process by which the Saudis hope to redefine the brand: from one associated with amputations and beatings to one that will get you that cappuccino in a moment, and sorry for the delay.
Sure, McKinsey would have done fine, but the Saudis wanted people with serious hands-on experience of transforming a repressive theocracy into, like, a fun place, so they turned to… (scroll down)
Similar posts
Back soon
Comments